 "How about this-'It's not just CRAP, it's Mel's CRAP?' Shoot! That's no good. I hate writing copy for this client." |  "Please answer the following survey questions about our company's performance with either, 'Excellent', 'Good,' 'Fair,' or 'I'm Really Incapable of Appreciating Someone Else's Hard Work.'" |  (Advertising Dept ) "Snappy ad copy. And it really got my attention." |